April 26, 2024
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Exploring Ways to Incentivize Talent

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It’s one thing to say that you should incentivize star talent, and it’s entirely different to actually structure it correctly. As I wrote last week, “We need to get comfortable creating incentives that align our star talent with our brands. It doesn’t have to be equity, but there needs to be some sort of upside.” What are the various ways others are paying their writers?

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