The Two Use Cases For Popup Newsletters

When President Trump was being impeached, there were a slew of podcasts that popped up all offering information about the latest happenings in the impeachment saga.

Now it’s happening all over again with the rising panic associated with Coronavirus. BuzzFeed, The Washington Post, Quartz, The New York Times and the list goes on and on have all launched either a newsletter or podcast trying to inform their respective audiences.