The Future of Media Is A More Drastic Barbell

It seems as if everyone has the future of media on their minds. It’s to be expected, of course. The past few months have absolutely gutted many of the well known names, so it’s only human nature to look to the future.

But I have bad news for everyone that thinks the future is going to be look drastically different than today. It’s not. Yes, there will be some changes, but in five years, as we look at where media stands, what you’ll find is that things have stayed pretty constant.