April 10, 2020
Members Only

Shift to More Direct Revenue Models Will Only Accelerate

If you spend any time reading articles about advertising—including here on A Media Operator—much time is spent discussing ad spend contracting.

In many respects, it’s true that this is happening. As I wrote about in Tuesday’s post, digital spend has dropped 38% in March and April from where marketers had initially budgeted.

Ben Clymer is founder and CEO of Hodinkee, a media and commerce company dedicated to the luxury watch market. What started as a personal blog thanks to a watch from his grandfather has turned into a highly respected business that can sell millions of dollars in watches in minutes.

In this episode, we went through the many different facets of the business, but a few things jumped out to me…

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