To have an office or to not have an office, that is the question. For New York City, the media capital of the world, an office to call home was the dream. Mic used to pay $2 million to be on the 82nd floor of 1WTC. In 2014, Condé Nast rattled the world by leaving Time Square to take a solid chunk of the same building.
If you wanted to be in media—magazines, The Times, the digital upstarts, you name it—you were probably in New York City. And the data supports it. According to a 2019 survey by Pew Research: