Creators Need Niche Partners, Not Generalists

Being a creator and a media executive during this time of heavy investment in the creator economy space has been an incredibly enlightening experience. By day, I run a business and understand the importance of a diversified team of people that specialize in doing things they excel at. But by night, I am stubborn and feel the need to own everything.

This is why I had to put my podcast on hold. On Mondays, I would record a podcast and then write my newsletter. On Tuesdays, I would edit the podcast and write a piece about it. On Wednesdays, I would publish and try to promote the podcast. On Thursdays, I wrote another issue of my newsletter. And then I had the weekend.