February 28, 2020
Members Only

Creating IP With Your Top Talent

Why do people choose to subscribe to specific publications? Is it because of the hard hitting news that they produce or is it something else?

This topic has come up on panels and discussions over the past few weeks and I’ve been spending a lot of time thinking about it. Why, exactly, does a user decide to subscribe to a publication?

Ben Clymer is founder and CEO of Hodinkee, a media and commerce company dedicated to the luxury watch market. What started as a personal blog thanks to a watch from his grandfather has turned into a highly respected business that can sell millions of dollars in watches in minutes.

In this episode, we went through the many different facets of the business, but a few things jumped out to me…

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