Articles
So, A Recession… Now What?
People far smarter than I can debate the merits of whether two-quarters of economic contraction is equal to a recession or if…
Diversification of Revenue Comes in Different Flavors
If there’s one thing that you can always depend on when running a business, it’s a revenue source drying up. Even if…
Industry Dive Proves B2B Can Be Big
There’s something to be said for putting your head down and just getting work done. You don’t act flashy, and you don’t…
The Argument for Registration Before Subscription
Building a subscription business is not about throwing a paywall up in front of readers. The truth is, a paywall is just…
Euromoney To Be Taken Private and Split Into Parts
Whether the economy is in a bad place or not is irrelevant for some investors in the take-private market. Things are still…
Now’s the Time to Start Thinking About 2023
There exists an inflection point at media companies—and honestly, all companies—when they start to think about things farther in advance. Gone are…
Red Ventures Creates JV With UnitedHealth
When we think of ways to monetize media assets, we tend to think of ads and subscriptions. But there are other ways…
Two Areas Where Subscription Businesses Lose Revenue
Building a subscription business is often not an easy task. It’s not just throwing up a paywall and then sitting back to…
Where the Creator Economy Goes From Here
It has been a lot of fun for creators over the past couple of years. Whether it’s people like me who have…
The Tough State of Local Advertising
We all know that the local media market continues to struggle, and there is a multitude of reasons why. But it’s interesting…
Does Any of This Actually Matter?
It’s time for an existential crisis newsletter. But stick with me because I think once we get past questioning the meaning of…
Subscription Business Remains an Uphill Climb
Every year, the Reuters Institute releases its Digital News Report, which is chock full of fascinating insights. This year is no different.…
Ignore The Competition and Focus On Yourself
Years ago, I had a boss who loved to quote former Intel CEO Andrew Grove, saying, “I am paranoid because only the…
Facebook Rug Pulls Media Companies… Again.
If there is one thing publishers can always depend on, it’s Facebook pulling the rug out from under them. And yet, even…
Is The Media Business Just One Big Arbitrage?
A year ago, I wrote a piece asking, “are the most successful media companies just good at arbitrage?” And in it, I…
The Easy Liquidity is Gone
There’s something special about a lock-up period. After a company goes public, most shareholders are “locked” from selling their shares. This ensures…
The One-Two Punch of 1st-Party Data
For years, knowing your audience wasn’t a priority. Instead, publishers outsourced that responsibility to adtech vendors. Since most monetization was done with 3rd-party cookies anyway, the publisher didn’t really care. Or, if they cared, they didn’t have the will to overcome the competitive disadvantage they found themselves in.
The Atlantic Attempts to Expand ROI of Its Reporting With Books
Many excellent books have been published over the past few years about some of the most prominent tech startups. Super Pumped by…