November 21, 2023

BuzzFeed Shuts the Door on Scale

I’m particularly excited about today’s newsletter because halfway down, I’ve got a rare op-ed. I think it’s a great read digging into…

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November 14, 2023

Will G/O Media Be Dead Soon?

If the last few months have been all about asking you to buy tickets to the AMO Summit, now the ask is…

November 10, 2023
Members Only

Using Third Parties to Backfill User Data

In media, being able to break down your audience into specific segments increases your ability to monetize. For example, if you are…

November 7, 2023

Building for a Loyal User Base

If you’ve read AMO for any extended period of time, you know the thing I talk about more than anything is 1st-party…

October 13, 2023
Members Only

Competition Is Irrelevant in Media

There is an inherent fear of competition in business. So many people hide information about their companies in fear of competitors learning…

October 10, 2023

The Era of Traffic Is Officially Over

We are approaching that time when registration for the upcoming AMO Summit shuts down. I’m printing badges ahead of time, which means…