If there were an easy way for me to track my early web browser history, I’d likely find that I was reading TechCrunch within a year or two of its launch in 2005. I remember being enamored with how prolific the early team was, especially as I was trying to build my own blogs in college. I recognized the brand so much that I felt genuinely excited when TechCrunch founder Michael Arrington spoke at one of CoinDesk’s events (where I was working at the time).
Since then, though, I’ve lost interest in the brand. I can’t identify why, but I found myself not reading much of the content. And so, it piqued my interest when Adweek reported last week that TechCrunch had decided to shut down its subscription product, TC+. According to the story: