Unlocking the Value of Your Audience

It's one thing to say we need an audience plan; it's something entirely different to execute. Hear from these operators on how they've unlocked value.

June 20th at 12PM ET

Sponsored by:

About The Webinar

We all know it, but we often struggle to grow and expand our audiences in today’s dynamic media landscape. In fact, Omeda’s just-released State of Audience Report found that nearly two-thirds of all media and publishing organizations do not have a formal, documented audience plan.

To help, we’ve assembled media leaders with a passion for and an understanding of the power of audience-first thinking, including Amanda Phillips, Vice President of Marketing at enthusiast publisher, Active Interest Media. In this webinar, we will discuss and dissect:

  • The state of and the role of audiences in today’s media, publishing, and content business.
  • What an audience-first strategy looks like.
  • The critical ingredients of an audience plan and strategy.
  • The essential skills, culture, tech, and data environments required to ensure your audience and business thrive.

Register for Webinar



Amanda Phillips

Vice President, Marketing
Active Interest Media


Dustin Titus

Chief Digital Officer
Zoomer Digital Network


Jacob Donnelly

Founder, A Media Operator